Who's behind the work

Meet The Team.

Know Better, Do Better is built on one methodology, run by a small team that stays close to the work — from the first conversation through implementation and growth.

Cass Cooper

Cass Cooper

Founder & Chief Strategy Officer

Leads every diagnostic and sets the methodology behind each engagement. To Cass, chaos is information — and she built the firm's practice around decoding it.

Cassie Clayton

Cassie Clayton

Chief Growth Officer

Builds systems, partnerships, and relationships that turn great work into sustainable growth. Cassie believes chaos is a puzzle, and puzzles are opportunities for solutions.